DOUBL unveils an innovative solution to the age-old problem of ill-fitting bras with the introduction of the first made-to-measure bra that can be ordered and fitted directly from a smartphone, all from the comfort of one’s living room. After extensive research and speaking to thousands of women, DOUBL has uncovered a common truth: bras, as they currently exist, simply suck.

The standard sizes offered in the market, typically ranging from 32-42 with 2-inch increments and cup sizes A-DD/E, do not adequately cater to the diverse range of women’s bodies. To complicate matters, the inclusion of “sister sizes” adds unnecessary confusion. DOUBL is here to serve those who don’t neatly fit into these predetermined categories, as well as those who are entirely left out.

DOUBL employs cutting-edge technology to capture precise body measurements discreetly through a smartphone app. These measurements are used to generate a soft-body avatar that mirrors the shape and size of each customer’s breasts. The result? A perfectly fitted bra designed just for you. Customers can expect to receive their
personalized product a few weeks after ordering, without ever having to leave their homes.

“We are on a mission to provide comfort and convenience to all women,” says the team at DOUBL. “Our product is the answer for new moms who don’t have time for in- store fittings, for mature women tired of years of discomfort, and for anyone seeking a bra that truly fits. Let’s face it, who isn’t?”.

The official launch of DOUBL will take place through a Kickstarter campaign on April 30th 2024, inviting supporters to join the movement towards comfortable, custom-fit undergarments for all. For more information about DOUBL and its ground-breaking made-to-measure bra, visit www.mydoubl.com

Big things are happening! Are you ready to be a part of it?

National Angel Capital Organization (NACO) is a professional association for angel investing, with 4000 members who have invested $1.54 billion in more than 2000 companies. They are leading the way with their National Women’s Initiative, dedicated to mobilize angel capital for women led-companies. The National Women’s Initiative is funded by the Government of Canada through the Inclusive Women’s Venture Capital Initiative, a key part of Canada’s first-ever Women Entrepreneurship Strategy.

LEARN MORE ABOUT NACO 

To support the initiative, NACO had partnered with organizations across Canada, including Accelerate Okanagan (AO) and OKGN WMAN. The initiative provides opportunities for connection, knowledge sharing, and storytelling. In return, we hope to strengthen the capacity of women entrepreneurs to access funding and contribute to increasing the representation of women in innovation ecosystem.

NACO and AO are hosting a series of roundtable discussions and a community networking event, Capital Connections, in celebration of International Women’s Day. The purpose is to listen and learn about the experiences of women entrepreneurs and investors in the Okanagan region.

Capital Connections will be hosted at the Kelowna Innovation Centre on Thursday, March 7, the eve of International Women’s Day. Attendees will have a chance to network and listen to a fireside chat with AWS’s Becky Troelstra, hosted by Lawson Lundell’s Valerie Mann. During the fireside chat, Becky will discuss the benefits and challenges of growing a business in BC, her experience raising capitals, and founder fatigue.

Mark your calendar, grab your ticket, and join us at Sandhill Wines in downtown Kelowna on March 8th for this exciting event! The event is a great opportunity to learn from successful entrepreneurs and leaders in our community and to network with like-minded individuals in #OKGNtech.

A special thank you to our partners at BDC’s Thrive Venture Fund for Women and e@UBCO for their collaboration and financial support of this event.