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Supercharging Brand Awareness: Through Social Media and Ads

31 August 2021 @ 12:00 pm - 1:00 pm

Join HubSpot and Innovate BC in this Masterclass with Kelsey Gernert, Head of Partnerships for HubSpot for Entrepreneurs.

This event is exclusive to companies who have used Innovate BC programs and will give you foundational knowledge on SEO. Kelsey will share how to use social media to increase brand awareness, generate
more leads, and ultimately score more conversions. This workshop is best for startups looking to promote their brand recognition.

kelsey gernert
Kelsey Gernert


Head of Partnerships, HubSpot for Entrepreneurs

Kelsey got her start working in the nonprofit world with organizations such as Teach For America and City Year where she launched a new startup program each year and built out a self-sustaining infrastructure. She is passionate about helping startups grow and scale. Kelsey provides coaching and guidance to founders and scholarships to qualifying startups through her work with the HubSpot For Startups Program.

In this master class we will go over:

  • Preparing and building your content for brand awareness
    • How Do You Establish Brand Awareness
    •  Achieving Virality
    • Influencers
  • Choosing your best channels
  • Scheduling your content
  • Promoting your content
  • Measuring your impact
About HubSpot for Entrepreneurs

Entrepreneurs using the HubSpot Growth Platform acquire and retain more customers with HubSpot’s software, educational resources, and robust integrations. All at entrepreneur-friendly pricing up to 30% off.

About Innovate BC

Innovate BC helps strengthen entrepreneurship development, increase company growth, and support job creation, ensuring the benefits of technology and innovation are felt around the province, including rural, northern, and indigenous communities.


Innovate BC is a HubSpot for Entrepreneurs Partner which means you can benefit from workshops like these, special content and even pricing to help build you and your team’s marketing skills and much more!