February 23, 2022  Kelowna, BC — Kelowna-based Cheeky Monkey Media partners with Okanagan’s City of Armstrong to evolve their online presence for the community, while supporting impactful nonprofit Primate rescue organizations through Cheeky Monkey’s Adopt-a-Primate initiative.

New Website Launch

Cheeky Monkey recently launched client City of Armstrong’s fresh, redesigned website with a hugely improved user experience, content overhaul, and mobile friendly features. Site visitors now have a reason to stay engaged with the site’s new user-friendly navigation, and can easily discover all the great things the Armstrong community has to offer. On behalf of the City of Armstrong, Cheeky Monkey donated to @prim8rescue and became the sponsors of an orphaned Capuchin monkey named Louie.

Adopt-a-Primate Initiative

In honour of Earth Day, in 2021 Cheeky Monkey Media (CMM) launched our Adopt-a-Primate Initiative. “We pledge to become a primate guardian with each client site launch valued at $10,000+.⁠ Each time CMM adopts or becomes a co-guardian of a primate with a client, we choose a highly reputable, nonprofit rescue sanctuary to support; one who is also helping to protect the planet we all share.“

The most obvious reason why CMM chose such a great cause to bring attention to is because their Monkeys love supporting monkeys! “Doing our part to help save the planet meant helping our closest relatives – primates.“⁠

But here’s the most important reason: They want to help rescue sanctuaries like Primate Rescue Center and Jane Goodall Institute Canada (or the US institute) educate the public about the largely secretive and cruel primate trade, with the hope of collectively helping these rescues shut that trade industry down.

Also, nonprofit organizations make up a lot of the Cheeky Monkey client roster, so there was no hesitation on their part to support the incredible impact these nonprofit rescues have on our earth and its inhabitants.

Reasons why rescue sanctuaries exist:

• Unscrupulous breeders and dealers continue to sell baby monkeys to those who inevitably learn that they’re unable to provide those animals suitable lifetime care
• Research laboratories quietly dump their unwanted animals after their experiments are finished or their grant money runs out
• The entertainment industry unload the animals when they become too big to safely handle
• Zoos and other exhibitors quickly cast off their “surplus” primates when they run out of cage space, or deem that the public would prefer to see other species.

If you would like to support Cheeky Monkey’s Adopt-a-Primate initiative through an impactful web project with Cheeky Monkey, contact them here.